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Tuesday, January 10, 2012

Apple Moves Step Closer to Offering IPhone for Customers of China Telecom

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By Bloomberg News - Jan 10, 2012 2:27 PM GMT+0700

Apple Inc. (AAPL) moved a step closer to accessing 33 million potential iPhone customers in China, as regulators approved specifications for a device that would run on the network of China Telecom Corp. (728)

The China Radio Management Office granted Apple’s application for a handset that operates on the CDMA2000 network standard, the regulator said in a statement posted on its website this week. The wireless standard is the third-generation network technology used by Hong Kong-listed China Telecom, China’s third-largest carrier.

Adding the standard would almost double Apple’s access to existing mobile services subscribers able to get the iPhone through a contract with a Chinese carrier. The Cupertino, California-based company would still need to get a license from China’s Telecommunications Equipment and Certification Center before it could sell the device.

“This is good for Apple as it means they’ll have a new market for the product,” said Tam Tsz-wang, who rates China Telecom shares “buy” at DBS Vickers Securities in Hong Kong.

The iPhone is now available with a service contract only through China Unicom (Hong Kong) Ltd., the nation’s second- largest carrier, which had 36.5 million 3G subscribers at the end of November. China Telecom had 33.4 million 3G mobile subscribers in the same period.

Apple’s Retail Network

The iPhone model for China Telecom would probably be based on technology similar to the iPhone version for Verizon Wireless users in the U.S., Tam at DBS Vickers said.

China Telecom rose 2.4 percent to HK$4.31 as of 2:59 p.m. in Hong Kong trading, while the city’s benchmark Hang Seng Index gained 0.7 percent. The stock has climbed 4.1 percent in the past 12 months.

China Unicom (762) fell 2 percent to HK$16.38.

Carolyn Wu, a Beijing-based spokeswoman for Apple, and Jacky Yung, a Hong Kong-based spokesman for China Telecom, both declined to comment on the timeline for the carrier’s introduction of the iPhone.

More than 2.2 million iPhones were shipped in China in the quarter ended Sept. 30, compared with 300,000 a year earlier, according to research company Gartner Inc. Apple ranked third in China’s smartphone market in the three-month period, trailing Nokia Oyj and Samsung Electronics Co., according to Gartner.

Sales of iPhones through unauthorized channels, or the so- called gray market, in China have dropped as Apple expanded its local retail network, according to Sandy Shen, an analyst at Gartner in Shanghai.

Apple has a network of more than 200 “Apple Premium Resellers” in the country that are focused on the company’s products, Chief Executive Officer Tim Cook said in October. Combined with other types of resellers and China Unicom, there are 7,000 points of sale for the iPhone in China, he said.

To contact Bloomberg News staff for this story: Edmond Lococo in Beijing at elococo@bloomberg.net; Mark Lee in Hong Kong at wlee37@bloomberg.net

To contact the editor responsible for this story: Michael Tighe at mtighe4@bloomberg.net




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